LEDVANCE, one of the world’s leading providers of general lighting, will celebrate its tenth anniversary at Light + Building 2026. Under the tagline “10 Years of LEDVANCE. 100 Years of Excellence. Your Vision. Our Light.”
LEDVANCE will reflect on a century of innovative and efficient lighting at stand D10 in hall 3.0, from the 8th to 13th of March, at the Frankfurt Exhibition Centre.
The international trade fair is the focal point for forward-thinking lighting companies, and this year, it will shine a spotlight on LEDVANCE’s global growth as the brand marks its 10th anniversary. Building on the success of its 2024 stand, LEDVANCE will elevate its presence even further, underscoring its commitment to innovation, industry leadership and customer relationships.
LEDVANCE Innovation Wall: exploring the future of AI-powered lighting
At its stand, LEDVANCE will showcase interactive lighting installations that incorporate cutting-edge technologies to transform functionality. This includes an AI-enabled Floodlight with advanced object recognition, as well as gesture-controlled systems that enable touch-free interaction. At the Innovation Wall, visitors can test these AI-powered solutions and see how they will improve everyday life, setting a new standard in efficiency and user convenience.
From manufacturer to project partner: solutions for all areas of life
As well as displaying the latest advances in technology, LEDVANCE will present a wide range of its lighting solutions. The breadth of these solutions highlights the brand’s evolution from a traditional lamp and luminaire manufacturer to a holistic project partner. This transformation will be showcased at the fair across five key application areas: Sports, Office & Education, Industry & Logistics, Outdoor & Area, and Shop. In each of these environments, LEDVANCE has established itself as a trusted partner in complex lighting solutions. Notable projects include the solar lighting concept for the Nelson Mandela Bridge in Johannesburg, where civic engagement combined with innovative solar technology from LEDVANCE has made one of South Africa’s most important landmarks safe and visible once again.
At renowned venues, such as the BayArena in Leverkusen, Bremen’s Weserstadion, and the Zalgiris Arena in Lithuania, the FL Arena floodlight demonstrates LEDVANCE’s expertise in complex outdoor sports lighting projects. Unlike standard catalogue offerings, the FL Arena is individually configured to meet the specific requirements of each stadium, ensuring optimal performance and adaptability for demanding environments. This solution highlights the quality, reliability, and customisation that LEDVANCE provides, delivering energy efficiency, improved light quality, and a memorable stadium experience.
“Light + Building 2026 provides us with a unique opportunity to display the advances we’ve made over the last decade,” says Jean-Marc Vogel, Managing Director Western Europe at LEDVANCE. “We have cemented our position as a market leader in lighting solutions, and continued innovating for our customers. We have delivered complex and bespoke projects, and have proven that technology and creativity go hand-in-hand. We are building on these projects, celebrating our shared successes, and exploring new paths forward. LEDVANCE stands for partnership on equal footing, openness, and the courage to tackle new challenges together.”
Innovative, convenient lighting solution reduces energy consumption
At Light + Building, LEDVANCE will also introduce its latest innovation: DIRECT EASY. This intelligent system enables the convenient commissioning of dimmable lighting solutions within minutes, without any gateway, IT infrastructure, or hassle, all in a single app. DIRECT EASY stands out for its simplicity and sustainability, offering up to 80 percent total energy savings. The system includes manual control units, luminaires, LED tubes, sensors, and pushbutton couplers from a single supplier. It enables simple configuration and commissioning, from plug-and-play to more customisable solutions. LEDVANCE supports customers throughout the entire process, from lighting planning and system commissioning to on-site instruction and comprehensive after-sales service, all backed by a 7-year system guarantee.
New chapter in the brand journey
Light + Building 2026 will also provide a stage for LEDVANCE to unveil its anniversary campaign, “Your Vision. Our Light.” to an international audience. As a natural iteration of the brand’s “Power Through Light” core, the campaign unites LEDVANCE’s innovative spirit and more than a century of lighting expertise, with a clear focus on the future and on what customers truly need. “Every incredible project starts with a vision, and LEDVANCE is the partner that brings these visions to life through illumination and innovation,” says Vivian Lee-Lauss, Head of Global Branding and Communications.
For Lee-Lauss, presenting this new campaign at Light + Building is especially meaningful: “We’ve been at Light + Building since the birth of our brand, and we are proud to celebrate this milestone at the industry’s biggest event. This campaign is an invitation to imagine new possibilities with light and to reflect on how the choices we make today, as an industry and as individuals, can create a brighter future for everyone.”
