Forty executives from the electrical installation equipment industry gathered in Geneva in January 2005 to agree on Voltimum's future.
Voltimum (www.voltimum.com, and www.voltimum.co.uk in the UK), created
in 2000 by seven leaders of the electrical industry(*) to create and operate professional internet portals in
six European countries(**), has now reached maturity.
More than 135,000 electrical installation professionals (installers,
contractors and specifiers active in the building and construction sector) have
now opened personal accounts on one of the six sites, generating an average of
200,000 monthly visits. Overall, more than 11 million pages were viewed by
identified users in 2004, an increase of 400% over 2003.
Voltimum, offering on line technical information databases and support tools,
aims at helping the electrical installation professionals improve their
knowledge and installation skills in order to enrich and increase their
business. Moreover, the company's websites are increasingly being recognized as
the base for professional brands and product related information, services and
support, a mission assigned by its founders.
A plan for the future:
As guests of Voltimum's Board of Directors and management team, 40 executives
representing the seven founding groups from seven countries (Voltimum Austria
will go live in spring 2005) attended a convention in Geneva on January
18th, 2005.
Voltimum's plan for the future was presented, discussed and approved.
It confirms the positioning of Voltimum as a leading Internet MarCom tool
of the European electrical equipment industry.
It is important to remember that Voltimum is open to other leading brands
active in the same sector wishing to add their presence to the 100 + brands
already shown cumulatively in the six sites
Innovation being one of its strengths, Voltimum has also started enlarging
its competences in fields and activities which complement its internet base such
as technical events and seminars or e-learning modules. A new 'Toolbar' is also
being introduced this month, in order to increase the friendliness of its data
bases navigation systems.
A very powerful tool:
The Geneva convention was a rich arena, with each Voltimum country presenting
'success stories' aimed at delivering extra value to the market. Amongst other
targets, Voltimum will now specifically focus on the development of user
loyalty, recurrent visits and user satisfaction.
With Voltimum, the professionals of the electrical installation sector and
the leading electrical material manufacturers can now count on a very powerful
tool capable of being one of the vectors of growth for this sector in the
future
* ABB, Nexans, Legrand, Osram, Philips Lighting,
Pirelli Cables and Systems, Schneider Electric.
** Italy, France, Germany, Spain, Sweden,
UK.
For more information by email, please click HERE.
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